Cross Post: An Example of How to Improve the Westpac iPhone App

My fresh Mobile UXP blog post: “An Example of How to Improve the Westpac iPhone App”

Technorati Tags: Apple, blog, customerexperience, design, hci, idealinterfaces, iphone, mobile, ui, usability, wireframes

Cross Post: The ABC interviewed me about being a Usability Specialist

About a year ago the ABC interviewed me about being a Usability Specialist. They came and videoed me up at the usability lab I use, my home office and even speaking at a conference. It was all quite fun.

Anyway, today I accidently found a photo of myself on the ABC Science website with a link to the interview with me. You can read about my job and watch the video interview here

Technorati Tags: customerexperience, hci, idealinterfaces, information architecture, interview, iphone, judge, marketing, mobile, momo, Sydney, thoughts, TV, ui, usability, video

Cross Post: Toyota iPhone App doesn’t take advantage of the iPhone opportunities

My post at my other blog on what’s wrong with the Toyota Dealer iPhone App

Technorati Tags: customerexperience, design, iphone, mobile, thoughts, ui, usability

Flattering

I was nominated by my peers as one of “Australia’s top 10 mobile moguls”.
Very flattering!

Technorati Tags: article, bradhowarth, idealinterfaces, industry, mobile, thoughts, usability

Qantas iPhone Web App

Looks like one of the iPhone sites I’ve worked on is live.
Visit: http://www.qantas.com/mobile on your iPhone.
It’s still needs some refinements and it’s basic functionality to start, but it’s magnitudes better than the Jetstar one 🙂

Technorati Tags: Apple, customerexperience, idealinterfaces, iphone, mobile, ui

iPhone 10×10

I want to video interview 10 people with 10 questions about their new iPhone (Australians) and then put it up online somewhere.
Interested?

Technorati Tags: customerexperience, interview, iphone, mobile, research, thoughts, video

1st post from WordPress App on iPhone

So this is mobile blogging done properly from an iPhone native application!

One of my Pet Peeves

One of my pet peeves is technology conferences that have poor, or no, WiFi and no powerpoints for recharging laptops (and phones). It makes blogging, twittering and note-taking a more arduous and sometimes costly (data) process. It was great to see that a week before the conference starts, Apple have communicated that at WWDC, not only will there will be WiFi networks, but they’ve also informed us of their IDs and purposes for quicker better connections, as well as several hundred Ethernet connections. They have even informed us of where to find the battery charging stations.

So you’ll be sure to get a stream of information from me throughout the conference, until I get tired…

Technorati Tags: Apple, conference, customerexperience, industry, iphone, mac, mobile, thoughts

Rethinking applications for mobile is also likely to result in better desktop apps

At Web Directions South User Experience, an audience member asked if I thought that people will use mobile apps on their desktop because they are distilled versions of their standard desktop counterparts.
I think:
1. The contextual aspect of SOME mobile services, will mean they won’t be as useful, or not useful at all, on the desktop.
2. There will be mobile applications that work well as ‘widgets’ on desktops and that people will use for a quick interactions or fast access to content.

However, I also believe developers/designers will benefit from re-thinking the interface to simplify it for mobile. Here’s a quote from Cultured Code, the developer of the Mac GTD application; Things:
“While developing Things touch [for iPhone] does draw significant amounts of resources from the desktop version, it is in fact rather beneficial for it too. Recreating Things for the iPhone made simplicity even more predominant. We learned a couple of things from the process that will help us to make the desktop version even better. The same goes for the data model code. Having had the opportunity to incorporate all the lessons we’ve learned from the desktop version resulted in a fresh new code base that will find its way back into Things, providing an even better foundation for its future development.”

Technorati Tags: industry, iphone, mobile, software, thoughts, ui, usability

Mobile people who don’t understand mobile

“But if you claim to be [a mobile] professional and haven’t at least read about the iPhone a year after its release you should be shot.”
Stilgherrian on Mobile Content World and the fact that the audience I gave my iPhone User Experience talk too, weren’t familiar with the iPhone.

I obviously agree with him and thus why I proposed the talk.
I see it as an opportunity 🙂

Technorati Tags: conference, customerexperience, idealinterfaces, industry, iphone, mobile, Sydney, thoughts